If you are not online, people look at you askance. I think in three to four years' time people will look equally askance at you if you haven't got the ability for consumers to buy what they want, where they want and how they want.

Customers want good value, but they care more than ever how food and clothing products are made.

We've got a bit of growth a bit earlier than expected.

I am the largest market shareholder of clothing in the UK and I am not a destination shop for food. If the clothing market is affected - and it has been - and I hold my market share mathematically, then fine, I am doing no worse than the market is doing, which is exactly the case, but I'm losing revenue.

I want to please every woman, every time.

If you wait for customers to tell you that you need to do something, you're too late. Good business leaders should be half a step ahead of what customers want, i.e. they don't actually quite know they want it. That's what innovation's about. With Plan A, we didn't wait for the consumers to tell us.

I was the chief executive once, I've been there. My recommendation to anybody is don't go backwards.