People don't want quarter-inch drills. They want quarter-inch holes.

You want to dig your well where you have the best chance of finding water with the least amount of digging

A powerful new idea can kick around unused in a company for years, not because its merits are not recognized, but because nobody has assumed the responsibility for converting it from words into action.

A product is not a product unless it sells. Otherwise it is merely a museum piece.

Though progress starts with the imagination, only work can make things happen. And work itself works best when fueled, again by the imagination.

One should not focus on the differences between people but look for commonality and similarity.

People don't want quarter-inch drills. They want quarter-inch holes.