People don't want quarter-inch drills. They want quarter-inch holes.

Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.

People don't want quarter-inch drills. They want quarter-inch holes.

Experience comes from what we have done. Wisdom comes from what we have done badly.

Ideation is not a synonym for innovation, conformity is not its simple antonym, and innovation is not the automatic consequence of "creative thinking.".

A powerful new idea can kick around unused in a company for years, not because its merits are not recognized, but because nobody has assumed the responsibility for converting it from words into action.

Ideas can be willed, and the imagination is their engine.