Ideas can be willed, and the imagination is their engine.

Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.

Ideation is not a synonym for innovation, conformity is not its simple antonym, and innovation is not the automatic consequence of "creative thinking.".

Creative people tend to pass the responsibility for getting down to brass tacks to others.

The true purpose of a business is to create and keep a customer, not to make you money.

You want to dig your well where you have the best chance of finding water with the least amount of digging

Kodak sells film, but they don't advertise film; they advertise memories.