If I'm expected to keep your messages, and everybody else's, then there should be a law that says, you need to keep all of these.

Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.

Apple Stores Offer the Best Buying Experience and Customer Service On The Planet

I believe that if you took privacy and you said, I'm willing to give up all of my privacy to be secure. So you weighted it as a zero. My own view is that encryption is a much better, much better world. And I'm not the only person that thinks that.

I don't own encryption, Apple doesn't own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.

Apple has a culture of excellence that is, I think, so unique and so special. I'm not going to witness or permit the change of it.

I dont consider the bloody ROI.