There's a mountain of information about us. I mean there's so much. Anyway, I'm not an intelligence person. But I just look at it and it's a mountain of data.

Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.

You can't have a back door that's only for the good guys.

In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.

I learned that focus is key. Not just in your running a company, but in your personal life as well.

We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.

I just want to build great products.