Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.

Our message, to people around the country and around the world, is this: Apple is open. Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.

From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating. The list is small.

I remember what it was like to grow up in the South in the 1960s and 1970s. Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.

The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their own stuff.

Anything can change, because the smartphone revolution is still in the early stages.

What makes Siri cool is she has a personality.