Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.

Our competition is different. They're confused. They chased after netbooks. Now they're trying to make PCs into tablets and tablets into PCs. Who knows what they'll do next?

We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.

I don't think Apple has to own a content business.

The worst thing in the world that can happen to you if you're an engineer that has given his life to something is for someone to rip it off and put their name to it.

Everybody doesn't want to have to be a computer scientist to protect themselves. Most people have no desire to do that.

If I'm working with you for several months on things, if I have a relationship with you, and I decide one day I'm going to sue you, I'm a country boy at the end of the day. I'm going to pick up the phone and tell you I'm going to sue you.