Change is not so much about being the first one to embrace a new idea, but being the first to forget an old one

I don't read many business books. I read good fiction. Business is about people, so my favorite business books are anything by Dickens.

It's not enough to be close to the customer. You've got to be glued to the customer.

The most important and visible outcropping of the action bias in excellent companies is their willingness to try things out, to experiment. If you wait until you believe you are safe, sure to be without occasional foolish feelings, you've most likely waited too long.

Are you placing enough interesting, freakish, long shot, weirdo bets?

Hire disrespectful people.

Life is pretty simple: You do some stuff. Most fails. Some works. You do more of what works. If it works big, others quickly copy it. Then you do something else. The trick is the doing something else.