Swipe from the best, then adapt.

Formula for success: Underpromise and overachieve.

The best leaders... almost without exception and at every level, are master users of stories and symbols.

How do you humiliate and demean someone and then expect him or her to care about product quality.

Good managers have a bias for action.

Hire disrespectful people.

Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their "personal style" was their "brand." ("It" starts with personal style of the tip-top leadership team. Sorry to be politically insensitive, but who would give a hoot about Tibet if it weren't for the look and style of the Dalai Lama?) Boss at any level: You're either on the "it" boat-or not.