Some people have argued that listening to a work of literature does not really promote literacy in the same way that reading does. Having tried this for several months, however, I can report from the trenches that, for me, immersive listening is as intellectually challenging, stimulating, and rewarding as immersive reading.
Tom PetersMy real bottom-line hypothesis is that nobody has a sweet clue what theyโre doing. Therefore you better be trying stuff at an insanely rapid pace. You want to be screwing around with nearly everything. Relentless experimentation was probably important in the 1970s-now itโs do or die.
Tom PetersAs a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
Tom PetersPeople of all demographic categories and geographic regions will access a good digital library.
Tom PetersCost does not equal value... and low cost parts decrease brand equity for a very long time.
Tom Peters