Your brand is your culture.

It doesn't cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.

Our customers call and e-mail us to say that's how it feels when a Zappos box arrives. And that's how we view this company.

You've gotta love the game. To become really good, you need to live it and sleep it.

Usually my 'a-ha' moments are when I'm not trying to think of how to solve a particular problem.

I think maybe 50 years ago people and businesses felt like they had to choose between maximizing profits and making customers happy or making employees happy, and I think we're actually living in a special time where everyone's hyperconnected, whether through Twitter or blogs and so on. Information travels so quickly that it's actually possible to have it all, to make customers happy through customer service, to make employees happy through strong company cultures, and have that actually drive growth and profits.

Studies find top 3 most stressful moments in people's lives: death, divorce, and properly pronouncing "Worcestershire sauce."