Everyone is a customer for somebody, or a supplier to somebody.
What we need to do is learn to work in the system, by which I mean that everybody, every team, every platform, every division, every component is there not for individual competitive profit or recognition, but for contribution to the system as a whole on a win-win basis.
Survival is optional. No one has to change.
Without theory we can only copy.
I am not reporting things about people. I am reporting things about practices.
A rule should suit the purpose.