Eliminate numerical quotas, including Management by Objectives.

Understanding variation is the key to success in quality and business.

The customer invents nothing. New products and new services come from the producer.

The prevailing style of management must undergo transformation. A system can not understand itself. The transformation requires a view from outside.

Learn the basics of analytics and people will love you. If you don't have time to learn, hire someone.

He that would run his company on visible figures alone will in time have neither company nor figures.

Sub-optimization is when everyone is for himself. Optimization is when everyone is working to help the company.