The aim should be to work on the method of management.

The transformation will come from leadership.

He that expects to quantify in dollars the gains that will accrue to a company year by year for a program for improvement of quality expounded in [Out of the Crisis] will suffer delusion. He should know before he starts that he will be able to quantify only a trivial part of the gain.

Divide responsibility and nobody is responsible.

When we cooperate, everybody wins.

There is no knowledge without theory.

It's management's job to know.