To manage one must lead. To lead, one must understand the work that he and his people are responsible for
W. Edwards DemingPeople are born with intrinsic motivation, self-esteem, dignity, curiosity to learn, joy in learning.
W. Edwards DemingForemost is the principle that the purpose of consumer research is to understand the customer's needs and wishes, and thus design product and service that will provide better living for him in the future. A second principle is that no one can guess the future loss of business from a dissatisfied customer.
W. Edwards Deming...a person and an organization must have goals, take actions to achieve those goals, gather evidence of achievement, study and reflect on the data and from that take actions again. Thus, they are in a continuous feedback spiral toward continuous improvement. This is what 'Kaizan' means.
W. Edwards Deming