Pretend to be completely in control and people will assume that you are.

...never let a passion for the perfect take precedence over pragmatism.

I've asked Jobs why he didn't get an operation then and he said, 'I didn't want my body to be opened... I didn't want to be violated in that way.'

I think one problem we've had is that people who are smart and creative and innovative as engineers went into financial engineering.

I was on one of my fruitarian diets" Steve Jobs recalled "I had just comeback from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge of the word 'computer', plus it would get us a head of Atari in the phone book. He told Wozniak if a better name did not hit them by the next afternoon, they would just stick with apple and they did. 1 Apr 1976

The childhood that Paul and Clara Jobs created for their new son was, in many ways, a stereotype of the late 1950s. When Steve was two they adopted a girl they named Patty, and three years later they moved to a tract house in the suburbs.

Sometimes, to relieve stress, he would soak his feet in the toilet, a practice that was not as soothing for his collegues.