I was on one of my fruitarian diets" Steve Jobs recalled "I had just comeback from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge of the word 'computer', plus it would get us a head of Atari in the phone book. He told Wozniak if a better name did not hit them by the next afternoon, they would just stick with apple and they did. 1 Apr 1976
Walter IsaacsonOne of the strongest motives that leads men to art and science is escape from everyday life with its painful crudity and hopeless dreariness. Such men make this cosmos and its construction the pivot of their emotional life, in order to find the peace and security which they cannot find in the narrow whirlpool of personal experience.
Walter IsaacsonIf you just sit and observe, you will see how restless your mind is. If you try to calm it, it only makes it worse, but over time it does calm, and when it does, there's room to hear more subtle things - that's when your intuition starts to blossom and you start to see things more clearly and be in the present more. Your mind just slows down, and you see a tremendous expanse in the moment. You see so much more than you could see before. It's a discipline; you have to practice it.
Walter IsaacsonI am a fruitarian and I will only eat leaves picked by virgins in the moonlight - Steve Jobs
Walter IsaacsonYou and I love understanding American Revolution, but let's also understand the digital revolution, because that makes us more comfortable with our technology.
Walter IsaacsonLeonardo da Vinci was comfortable being illegitimate, gay, a misfit, a heretic. But he also respected other people. He didn't get into disputations. He was a genius but he had a certain humility. In his notebooks you see lists of people he wanted to grill about things like how the water diversions in Milan work; he was always interested in learning from other people.
Walter Isaacson