Never do anything yourself that you can hire someone else to do, especially if they can do it better.

The truth isn't the truth until people believe you, and they can't believe you if they don't know what you're saying, and they can't know what you're saying if they don't listen to you, and they won't listen to you if you're not interesting, and you won't be interesting unless you say things imaginatively, originally, freshly.

In this very real world, good doesn't drive out evil. Evil doesn't drive out good. But the energetic displaces the passive.

Rules are what the artist breaks; the memorable never emerged from a formula.

Logic and over-analysis can immobilise and sterilize an idea. It's like love. The more you analyse it, the more it disappears.

Those who are going to be in business tomorrow are those who understand that the future, as always, belongs to the brave.

Adapt your techniques to an idea, not an idea to your techniques.