Designers are inherently optimistic people who try to make the world a better place

You don't filter smokestacks or water. Instead, you put the filter in your head and design the problem out of existence.

We are not a green standard, we are a quality standard. We're different, we're multi dimensional.

I'd rather have that dialogue right now than only the other one, which is starting at such a basic level, that we start rearranging stuff on the Titanic, trying to be less bad with ordinary stuff.

And to use something as elegant as a tree? Imagine this design assignment: Design something that makes oxygen, sequesters carbon, fixes nitrogen, distills water, makes complex sugars and foods, changes colors with the seasons, and self-replicates. and then why don't we knock that down and write on it?

The Stone Age did not end because humans ran out of stones. It ended because it was time for a re-think about how we live.

Don't get me wrong: I love nuclear energy! It's just that I prefer fusion to fission. And it just so happens that there's an enormous fusion reactor safely banked a few million miles from us. It delivers more than we could ever use in just about 8 minutes. And it's wireless!