The IT model of the enterprise has become a lot more user lead.

Start with the assumption that the best way to do something is not the way it's being done right now.

Tip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.

The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.

The most customer-centric organizations can answer any question by deciding what's best for the customer, without ever having to ask.

The only way to avoid disruption is to constantly do what you would if you were just starting out.

We didn't really start the company to go build an enterprise software company.