The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.

You intentionally start small, because you will not be able to compete with an incumbent... because the incumbent is always going to go for the full solution.

Go after the customers that are working in the future, but haven't totally lost their minds.

Read these 3 books - Crossing the Chasm, Innovators Dilemma and Behind the Cloud.

Entrepreneurship: 10% coach, 20% player, 30% cheerleader, 40% waterboy.

Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.

We're going from a world of customized software to standardized platforms.