Start with the assumption that the best way to do something is not the way it's being done right now.
Aaron LevieWhat happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don't think they need to bring that same level of focus and energy to the end-user experience.
Aaron LevieListen to your customers, but don't always build exactly what they're telling you. This is a really key distinction around building enterprise software.
Aaron LevieThe 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
Aaron Levie