The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
Aaron LevieIf there could've ever been a magical time to build an enterprise software company, now is absolutely that time.
Aaron LevieI think bad politics are incredibly dangerous, so it's important to make sure that people are communicating well. Culture and morale are super important. It's best to not force it, but let it happen organically and genuinely.
Aaron LevieWhat happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don't think they need to bring that same level of focus and energy to the end-user experience.
Aaron LevieYou want to find the really crazy but still somewhat reasonable outliers within the customer ecosystem.
Aaron LevieI interned at Miramax and subsequently at Paramount because I was really curious about the future of entertainment - how were we going to get films online? While the inspiration for Box didn't come from that experience directly, it was very obvious that bigger businesses had a lot of slow processes and cumbersome technology.
Aaron Levie