The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
Aaron LevieDo things that incumbents can't or won't do because it's economically or technically infeasible.
Aaron LevieA lot of being productive personally is determined by how you organize your entire business. You can't separate those two things.
Aaron LevieCompanies have never won. You're always either fighting for survival, or fighting for relevance.
Aaron LevieI interned at Miramax and subsequently at Paramount because I was really curious about the future of entertainment - how were we going to get films online? While the inspiration for Box didn't come from that experience directly, it was very obvious that bigger businesses had a lot of slow processes and cumbersome technology.
Aaron Levie