What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a social conscience.

There are 3 billion women in the world who don't look like supermodels and only 8 that do.

If you think you're too small to have an impact, try going to bed with a mosquito.

My argument is: keep the bloody bottom line at the bottom. That's where it should be.

It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.

Successful entrepreneurs may hate hierarchies and structures and try to destroy them. They may garner the disapproval of MBAs for their creativity and wildness. But they have antennae in their heads. When they walk down the street anywhere in the world, they have their antennae out, evaluating how what they see can relate back to what they are doing. It might be packaging, a word, a poem, or even something in a completely different business.

The movement for the environment really only started in the mid 1970's.