Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day.

Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection.

Some dream in color. We dream in scale.

There is a shotgun wedding going on and its between Marketing and IT. Finance's worst nightmare

Know thyself. Know the customer. Innovate.

B2B does not mean boring marketing.

Our job is to understand where the market is heading and translate that into practical action.