When you start a company, it's more an art than a science because it's totally unknown. Instead of solving high-profile problems, try to solve something that's deeply personal to you. Ideally, if you're an ordinary person and you've just solved your problem, you might have solved the problem for millions of people.

The second thing I had to do was not to be reluctant as a leader...And when I started doing that, I realized that people are thriving from this, and that it's so much more helpful for people.

Build something 100 people love, not something 1 million people kind of like.

People went to Dell for the computers, but they go to Apple for everything… That’s the difference between a transactional company and a transformational one.

Don't listen to your parents.

There's no such thing as a good or bad culture, it's either a strong or weak culture. And a good culture for somebody else may not be a good culture for you.

In organizations (or even in a society) where culture is weak, you need an abundance of heavy, precise rules and processes.