Social media is about sociology and psychology more then technology.

The distance between who i am and who i want to be is separated only by my actions and words.

It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.

The new social landscape is rich with emotion.

Welcome to a new era of marketing and service in which your brand is defined by those who experience it.

The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.

Information overload is a symptom of our desire to not focus on what's important. It is a choice.