This is the real power of habit: the insight that your habits are what you choose them to be.

Habits are powerful, but delicate. They can emerge outside our consciousness, or can be deliberately designed. They often occur without our permission, but can be reshaped by fiddling with their parts. They shape our lives far more than we realize—they are so strong, in fact, that they cause our brains to cling to them at the exclusion of all else, including common sense.

There’s something about it that makes other good habits easier.

The brain has this amazing ability to find happiness even when the memories of it are gone.

America is the Saudi Arabia of coal.

If you want to do something that requires willpower - like going for a run after work - you have to conserve your willpower muscle during the day.

A movement starts because of the social habits of friendship and the strong ties between close acquaintances. It grows because of the habits of a community, and the weak ties that hold neighborhoods and clans together. And it endures because a movement's leaders give participants new habits that create a fresh sense of identity and a feeling of ownership.