Rather, to change a habit, you must keep the old cue, and deliver the old reward, but insert a new routine.
Charles DuhiggHabits, scientists say, emerge because the brain is constantly looking for ways to save effort.
Charles DuhiggOnce people learned how to believe in something, that skill started spilling over to other parts of their lives, until they started believing they could change. Belief was the ingredient that made a reworked habit loop into a permanent behavior.
Charles DuhiggCravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier.
Charles Duhigg