Today's marketing success comes from self-publishing web content that people want to share. It's not about gimmicks. It's not about paying an agency to interrupt others.
David Meerman ScottWhat if i fail?" ...the more profound question is, "what if i never fail?" "Stop making excuses and start managing your fear.
David Meerman ScottThe difference is conflict, an important yet overlooked aspect of all good communications.
David Meerman ScottDon't start by talking about your products and services instead think about the people you are trying to reach
David Meerman Scott