What you learn is more important than what you earn.

Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on.

I do not regard advertising as entertainment or an art form, but as a medium of information.

The psychiatrists say that everybody should have a hobby. The hobby I recommend is advertising

You make the best products you can, and you grow as fast as you deserve to.

If you can’t be brilliant, at least be memorable

Agencies which frequently work nights and weekends are more stimulating, more successful - and more profitable.