I figure that my staff will be less reluctant to work overtime if I work longer hours than they do.
The consumer isn't a moron; she is your wife.
You cannot bore people into buying your product - you can only interest them in buying it.
No sale, no commission. No commission, no eat. That made an impression on me.
Every ad is an investment in the long-term image of a brand.
David Ogilvy made his copywriters come up 100 different headlines for every ad they wrote.