People who think well, write well

The psychiatrists say that everybody should have a hobby. The hobby I recommend is advertising

Why should a manufacturer bet his money, perhaps the future of his company, on your instinct?

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible.

No sale, no commission. No commission, no eat. That made an impression on me.

If it is something important, get a colleague to improve it.

It's not creative unless it sells.