Our information lives will be better served when we are free to get to our information from wherever we are, with any device available.
Donald A. NormanDesign is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating.
Donald A. NormanWhen you have trouble with thingsโwhether it's figuring out whether to push or pull a door or the arbitrary vagaries of the modern computer and electronics industriesโit's not your fault. Don't blame yourself: blame the designer.
Donald A. NormanWe delude ourselves if we believe that skilled behavior is easy, that it can come about without effort. We forget the years of tuning, of learning and practice it takes to be skilled at even the most fundamental of human activities: eating, walking, talking, reading, and writing. It is tempting to want instant gratification - immediate expert performance and experiential pleasure - but the truth is that this primarily occurs only after considerable amounts of accretion and tuning.
Donald A. Norman