The crucial people to get your product started for the first 6 months are not who will be using it 3 years later.

Twitch launched in June of 2011, and our growth ever since has exceeded even my expectations, which were not small. A year and a half later, the community of broadcasters and viewers has multiplied hundreds of percent.

That's actually one of the most disappointing things about doing user interviews and user feedback, which is why I think... people don't do it. You're going to get negative news about your favorite pet feature most of the time.

The one question you can't ask is, "Is this feature actually good or not?"

Sales is this cure all for this problem. Get people to give you their credit card and I guarantee you they're actually interested.

Who you talk to is just as important as what questions you ask and what you pull away from it.

If you just talk to who's easy to talk to, you're not really getting the best data.