Recording interviews is like magic. a) It stops you from taking notes in the middle and b) you can play that recording for people.
Emmett ShearThe most interesting things you learn in an interviews come from the: 'interesting', 'tell me more'
Emmett ShearYou want to learn about what's already in their heads. You want to avoid putting things there.
Emmett ShearThe crucial people to get your product started for the first 6 months are not who will be using it 3 years later.
Emmett ShearThe question is, once you have this idea, is this enough? Is it something people would actually switch just to have?
Emmett ShearMost startups are not just built for the person who is using them. When you do that, every now and then you get really lucky and... are representative of some huge class of people who all want the same thing you do... but very often that just turns into a side project that doesn't go anywhere.
Emmett Shear