In a world of commoditized knowledge, the returns go to the companies who can produce non-standard knowledge.
Gary HamelWhat's true for churches is true for other institutions: the older and more organized they get, the less adaptable they become. That's why the most resilient things in our world - biological life, stock markets, the Internet - are loosely organized.
Gary HamelIt doesn't matter much where your company sits in its industry ecosystem, nor how vertically or horizontally integrated it is - what matters is its relative 'share of customer value' in the final product or solution, and its cost of producing that value.
Gary Hamel