The best marketing strategy ever: CARE

Look yourself in the mirror and ask yourself, what do I want to do everyday for the rest of my life. Do that!

No matter what you do, your job is to tell your story.

Winelibrary.tv was about building personal brand equity. It was a business move. Now, it was totally surrounded by a passion for wine, but I very much gave a lot of thought to doing a sports-video blog instead.

I pride myself in listening. When you have people paying attention to you, your biggest job is to listen what they want. Deliver what your community wants.

We only get to play this game one time, one life.

The thing that I'm most passionate about, I'm writing a book called 'Jab Jab Jab Jab Jab Right Hook,' and it really focuses on how to story-tell in a noisy, ADD world.