I'm concerned a little bit with the culture of celebrating the fundraise. My dad taught me that when you borrow money it's the worst day of your life.
Gary VaynerchukYour story needs to move peopleโs spirits and build their goodwill, so that when you finally do ask them to buy from you, they feel like youโve given them so much it would be almost rude to refuse.
Gary VaynerchukThe people who make the greatest wines in the world, they love their dirt, they pick it up, they coddle it, they kiss it, they put it in a jar and it sits on their mantle in the living room, because they know. They know.
Gary VaynerchukFirst of all, when building a brand you have to know who you are, what you are, and what you stand for. That's clichรฉd marketing-bullshit jargon, but it does matter. It helps. You have to know who you're targeting. I think too many people fight the market. There are certain people who are never going to want your stuff no matter what you do. There are certain people are never going to love me because I curse and I have bravado and I'm a Jersey boy and I'm brash and they won't take the time to see the humility and the patience and the truth. They shouldn't.
Gary Vaynerchuk