It's insane to me to ask anybody to be what they're not. Know what you know the best, love the most. That's always going to be the answer to the thing that you have the best shot at winning at.
Gary VaynerchukBrands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.
Gary VaynerchukLive your passion. What does that mean, anyway? It means that when you get up for work every morning, every single morning, you are pumped because you get to talk about or work with or do the thing that interests you the most in the world. You donโt live for vacations because you donโt need a break from what youโre doingโworking, playing, and relaxing are one and the same. You donโt even pay attention to how many hours youโre working because to you, itโs not really work. Youโre making money, but youโd do whatever it is youโre doing for free.
Gary VaynerchukIt's important to build a personal brand because it's the only thing you're going to have. Your reputation online, and in the new business world is pretty much the game, so you've got to be a good person. You can't hide anything, and more importantly, you've got to be out there at some level.
Gary Vaynerchuk