In 2006, the Blockbuster board got together and said, โDo you know anyone using Netflix.โ โฆLook how that worked out. That is what happens when you put ten 80-year-old guys in a roomโฆBe on record. Be on the right side of history. You donโt want to be the person that supported the Blockbuster decision.
Gary VaynerchukWhether you're an entrepreneur, a small business, or a Fortune 500 company, great marketing is all about telling your story in such a way that it compels people to buy what you are selling. That's a constant. What's always in flux, especially in this noisy, mobile world, is how, when, and where the story gets told, and even who gets to tell all of it.
Gary Vaynerchuk