You cannot underestimate people's ability to spot a soulless, bureaucratic tactic a million miles away. It's a big reason why so many companies that have dipped a toe in social media waters have failed miserably.
Gary VaynerchukI have as big of an ego as it gets, but I have, stunningly, a lot of humility considering some of the accomplishments I've had.
Gary VaynerchukI hate recording all the shows for the week in one day, because I want to be able to mention current events and pop culture. If Madonna punches Britney in the face today, I want to reference that on 'Wine Library TV' tomorrow. Monday's episode is always the best, because it's hot off the press.
Gary Vaynerchuk