Content is king, but marketing is queen, and runs the household.

If you're not putting out relevant content in relevant places, you don't exist.

You need to spend all of your time and energy on creating something that actually brings value to the people you're asking for money!

It's easy to dream about it ... Much harder to execute it ....Work!

Part of why you love your parents is because they loved you first. Brands need to do that.

Too many companies think they want to do a video blog to sell merchandise, but if you turn your site into QVC, you lose. I have an audience that trusts me. It's about building a global brand - not selling four more bottles of Pinot Grigio.

There is no sale without the story; no knockout without the setup.