Whether I'm at the hangar or at the airport or on an airplane, I get respect. And that's the best part of my day.
Gordon BethuneThere are a lot of parallels between what we're doing and an expensive watch. It's very complex, has a lot of parts and it only has value when it's predictable and reliable.
Gordon BethuneThe point is... you'd better figure out what your Customers - the Customers you want - value. Because that's what they'll buy. Anything else is a waste of their money, and they'll figure that out in a hurry.
Gordon BethuneIn airplanes you have a choice between chocolate and vanilla. One year could be vanilla or it could be chocolate. I don't attach any relevance to which one.
Gordon Bethune