Power should be reserved for weightlifting and boats, and leadership really involves responsibility.

Sometimes you need a little courage too just to buck popular opinion.

Succession planning has been a major priority at Southwest for quite some time. We think we have come up with a winning combination of talent for our company reorganization.

If the employees come first, then they're happy. A motivated employee treats the customer well. The customer is happy so they keep coming back, which pleases the shareholders. It's not one of the enduring green mysteries of all time, it is just the way it works.

You don't hire for skills, you hire for attitude. You can always teach skills.

The important thing is to take the bricklayer and make him understand that he’s building a home, not just laying bricks.

You [the employees] are involved in a crusade.