Business leaders cannot be bystanders.

Any business today that embraces the status quo as an operating principle is going to be on a death march.

Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.

Starbucks is in my blood. It is such a part of me that letting it unravel simply was not an option.

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.

The lifeblood of job creation in America is small business, but they can't get access to credit.

Don't buy preground coffee.