Even though people are under economic pressure, they still want to support those brands with values that are compatible with their own.

Everyone starts strong. Success comes to those with unwavering commitment to be at the end.

Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.

In many places where coffee is grown, deforestation is a major issue. With Starbucks' position in the marketplace and the respect and relationships we have, we can - and have, in some cases - been able to educate and influence people.

I think if you're an entrepreneur, you've got to dream big - and then dream bigger.

Starbucks being an extension of peoples home and work. The sense of community, human connection. That appears to be as relevant in Turkey, China, Japan and Spain as it is here in America. And Starbucks I think is creating something for people all over the world that has not existed before.

You cant build any kind of organization if youre not going to surround yourself with people who have experience and skill base beyond your own.