I think the currency of leadership is transparency. You've got to be truthful. I don't think you should be vulnerable every day, but there are moments where you've got to share your soul and conscience with people and show them who you are, and not be afraid of it.

The lifeblood of job creation in America is small business, but they can't get access to credit.

People want guidance, not rhetoric. They need to know what the plan of action is, and how it will be implemented. They want to be given responsibility to help solve the problem and authority to act on it.

Great companies are defined by their discipline and their understanding of who they are and who they are not.

The Starbucks customer and the Teavana customer are two very different customers, two different need states that are highly complimentary.

I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.

At Starbucks 0 as in any business, in any life - there are so many hectic moments during the day when we are simply trying to do the job, trying to put out the fires, trying to solve any number of small problems, that we often lose sight of what it is we're really here to do.