We think of Starbucks not as a coffee company but a media company.

We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.

While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.

The response to the Starbucks brand has been phenomenal in our international markets.

Be bold, but be fair. Don't give in. If others around you have integrity, too, you can prevail

Any business today that embraces the status quo as an operating principle is going to be on a death march.

If you don't love what you're doing with unbridled passion and enthusiasm, you're not going to succeed when you hit obstacles.